Hello all ūüôā

I’m excited to share the latest Zando¬†competition with you all. I am sure most of you have heard about the online fashion sensation, South Africa’s¬†biggest online store. They have everything from shoes,¬†clothing and accessories – from local to international brands. Their¬†site is customer¬†friendly and an absolute dream for¬†any fashion lover.¬†¬†Zando¬†always gives us reason to love them more and this time they are giving away the chance to win SHOES…for a year! Yes, shoes! Yes, for a year!

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Just click here and sign up for their newsletter, to enter. Terms & Conditions apply.


It’s honestly that easy!

For the love of shoes…enter now!

x Chelsea

P.S  Please make sure you confirm your entry, by clicking on the follow-up link which you will receive via email.


London! London! London!

Dear Readers

As I sit, typing this post, with my hair not brushed and with my Africology Masque on I ¬†can’t help but feel happy to be home. I just got back from London (after being there for a month) and thought I’d share some of my doings and fashion experiences. I know that some bloggers live a life of extreme extravagance and that it often seems like a brag-fest at times, but I can assure you – this is not the purpose of MY post.

Since all of my favourite people are British (One Direction, William & Kate, Coldplay etc.) I was keen on heading to the home of Vicky Pollard. Yeah but, no but, yeah but! It was wet, cold and although I had hoped for a white Christmas, it only snowed (and for 10 minutes) the day before I had to head back home. I enjoyed Central London, seeing Big Ben and all, it all seemed surreal. Those who know me personally, will know that I’m a die hard (sometimes annoying) Chelsea FC supporter, so it was a dream going to Stamford Bridge. Long story short, I went places…and had a good time!

big ben

Now for the part I actually want to share: LONDON FASHION!Strolling down the streets of London Central felt as if I was walking through the pages of a high fashion magazine. It’s Winter there and everything from Russian hats, studded coats, leather accents and¬†STATEMENT jewelry was just so¬†beautiful¬†to see. This also meant that all Summer things were on sale, which was ideal for me to take back to a 30+ degrees Cape Town.¬†The berry¬†colour and army trend is a major trend for Winter, with studded EVERYTHING! Winter flatforms are also MAJOR!


Of course, I took full advantage of the shops (especially those we don’t have here in SA)! 7 pairs of shoes later, I was satisfied! Top Shop, Paul’s Boutique, Primark, Next, These are just some of the things I got:test 2

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Now I am home, ready to soak up the sun and get 2013 started – Cape Town style!

Lots of love,


Happy 2013!

Hello everyone!

I haven’t posted in ages…and I’ve decided to get back to it!

This might be a bit late, but Happy New Year! I trust that 2013 will be fun, fabulous and fashionable!

I am now final year at University, so I cannot promise a blog post every day, but I ¬†do promise to get on here as often as I can!¬†I just got back from holiday and will do a post on London Fashion next! ūüôā

I found this VERY appropriate picture on The Shoe Doctor’s site (awesome site by the way!). It’s the perfect way to say Happy New Year!


Love you all!

ELLE OH ELLE – Picture Perfect!

After reading about the ELLE Magazine in association with BlackBerry, Style Reporter 2012 Competition, my friends (Melissa and Nishta) and I decided to make a day out of my entry. Of course, we had way too much fun, but between the pandemonium of sheer enjoyment, I managed to capture the material needed for this stylish shoot.

So, in case you’re wondering about the title of this post…let me get to it. ¬†It’s no secret that I’m the Queen of Puns and “Elle Oh Elle” captured the essence of both the purpose and the nature of this post (LOL, get it?). “Picture Perfect,” well that too is a play on words, but it’s mostly inspired by the Elle Edits’, in the July issue. “For Art’s Sake” fashion trend.

The cliche of “a picture can tell a thousand words” has never been more true, when it comes to fashion. With the latest trend of wearing words and images, we can see how art parades it’s way down the streets of style.

I chose to add a DIY element to this post, and made my own picture t-shirt. I kept my idea short and sweet (literally) and painted a cupcake on a cropped tee.

This t-shirt was simple to make, an idea and some fabric paint can go a long way. I just¬†downloaded¬†a cupcake stencil off the internet, cut it out and painted it on to the tee…like I said, simple, right?

Of course, this is not limited to garb, seen in the pictures above, a more subtle approach is applied when this trend is used to accessorise a look. I found this pretty little Bambi Ring, ‘Love’ necklace and birdcage earrings at Lily, which I simply adore.

However, for me, art is incorporated into fashion in so many ways, besides the literal translation of using just pictures and words.

The way ¬†I see it, it’s the rainbow of colours being defined by a gold border, it’s the strategically spaced rips in your leggings, the splash of paint on your statement bracelet and the way the blue outlines the pink, which outlines white, on your sling bag. It’s all this and so much more.

It’s about the lines, the angles, the colours and the structure – ¬†making couture it’s canvas.¬†

Art has no limit, and luckily, fashion knows no boundaries!

Yasmin Sewell

If you’re not obsessed by the end of this post, then I haven’t done her justice.

The Australian born fashion buyer, fashion consultant, fashion¬†forecaster, fashion blogger (she’s everything fashion), Yasmin Sewell is probably¬†among¬†the world’s most stylishly¬†sensational¬†women…ever!

Despite her numerous awards and mentions, one of which was being named “Young Australian of 2012,” it is her everyday style which I find so enticing. Yasmin’s style can be described as quirky, fun, masculine…and with a touch red lipstick! She manages to do it right, without trying too hard. Of course, her clothes have not been the only hit, as Sewell has inspired many haircuts too. We just love her hair!

Here are some pictures of the beautiful Sewell:

Pretty in Pastel.

Hello Readers

I apologise way too often, for not posting often enough, but I am sorry. I’ll spare you the details on what I’ve been up to, but I would be lying if I said that London Olympics didn’t take up a lot of my time.

Of course, Cape Town is being it’s usual self by confusing the fashion out of us with it’s bipolar weather conditions. However, we are moving towards Summer, so I thought I’d tantalise those who live for shorter nights, sun-tanning, sundowners, crop tops and watermelon, by doing a pre-Summer post.


We welcome the season of PASTEL. Pastel shirts, pastel jeans, pastel shades, pastel shoes…pastel pastel pastel. Okay, you get it, so I’ll let the pictures take over.

Here’s to almost Summer!



Birthday Celebrations

This is my first post-birthday post and apparently wisdom comes with age, so let me start off with saying something fashionably profound (if that makes sense):


The beauty of a woman is not in the clothes she wears, the figure that she carries, or the way she combs her hair. The beauty of a woman is seen in her eyes, because that is the doorway to her heart, the place where love resides. True beauty in a woman is reflected in her soul. It’s the caring that she lovingly gives, the passion that she shows & the beauty of a woman only grows with passing years.


Okay, I stole that from Audrey Hepburn, but whose taking notes, right?


This weekend amounted to pure bliss, as we celebrated one of my best Friend’s 21st birthday too. I happily gave up the day to attend her celebrations, she’s just special like that. From speeches…and speeches…to dancing to that annoying, yet catchy “Call Me Maybe” song, we had an absolute blast.


Rumour has it, the coolest people are born in July!